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삼성화재, 건강 MDTI 테스트 온라인 광고 '눈길'
작성자 관리자 작성일 2021-09-06 조회수13


<h3 class="heading" style="font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; margin-top: 1px; text-transform: none; font-weight: 400; color: rgb(30,30,30); padding-bottom: 0px; font-style: normal; text-align: left; padding-top: 0px; padding-left: 0px; margin-left: 1px; orphans: 2; widows: 2; display: block; letter-spacing: -0.05em; line-height: 1.375; padding-right: 0px; background-color: rgb(255,255,255); margin-right: 1px; text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; text-rendering: optimizelegibility"><strong><span style="font-size: 24px">삼성화재, 건강 MDTI 테스트 온라인 광고 &#39;눈길&#39;</span></strong></h3><br /><br /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">삼성화재(사장 최영무)는&nbsp;지난달&nbsp;25일 공개한&nbsp;&#39;삼성화재 건강&nbsp;MDTI&nbsp;테스트&#39;&nbsp;온라인 광고 영상이 일주일 만에 유튜브 영상 조회수&nbsp;100만뷰를 넘어서며 눈길을 끌고 있다고 3일 밝혔다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">이번에 공개된 영상은 건강 MDTI(My Drink Type Indicator) 테스트를 통해 전국 세븐일레븐 편의점에서 자신의 유형에 맞는 음료를 만나볼 수 있는 &#39;건강 MDTI 캠페인&#39;의 일환이다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">특히 TV프로그램에서 유재석 씨와 함께 호흡을 맞추고 있는 조세호 씨가 모델로 등장하며 화제가 되고 있다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">영상 전반부에서는 유재석 씨가 등장해 호평을 받았던 삼성화재 기업광고를 패러디하며&nbsp;&#39;상반기 광고와의 연계성&#39;과&nbsp;&#39;웃음&#39;&nbsp;두 마리 토끼를 잡았다는 평가를 받았다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">삼성화재 건강&nbsp;MDTI&nbsp;테스트 역시 젊은층을 중심으로 많은 관심이 이어지며 일주일 만에 참여자 수&nbsp;7만명을 넘어섰다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">이 테스트를 통해 소비자들은 간단하게 건강 습관을 확인하고, 삼성화재가 세븐일레븐과 협업해 선보인&nbsp;&#39;MDTI&nbsp;드링크&#39;를 추천 받을 수 있다.</span><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><br /><br /><br /><br /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><br style="font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify" /><span style="font-size: 16px; font-family: &quot;맑은 고딕&quot;, 굴림, &quot;Malgun Gothic&quot;, Dotum; color: rgb(51,51,51); text-align: justify"><span style="font-family: arial, helvetica, sans-serif"><a href="http://www.fins.co.kr/news/articleView.html?idxno=90216" style="font-size: 12px; font-family: &quot;??&quot;; color: rgb(116,116,116); line-height: 16px; text-decoration-line: none"><font color="#202020">후략</font></a></span></span><br /><br /><br /><br style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial" /><span style="font-size: 16px; font-family: &quot;Apple SD Gothic Neo&quot;, &quot;Helvetica Neue&quot;, Roboto, &quot;Noto Sans KR&quot;, &quot;Malgun Gothic&quot;, dotum, Arial, sans-serif; white-space: normal; word-spacing: 0px; text-transform: none; float: none; font-weight: 400; color: rgb(30,30,30); font-style: normal; orphans: 2; widows: 2; display: inline !important; letter-spacing: normal; background-color: rgb(255,255,255); text-indent: 0px; font-variant-ligatures: normal; font-variant-caps: normal; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial">출처 : 보험매일(<a href="http://www.fins.co.kr">http://www.fins.co.kr</a>)</span>
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